The partnerships and associations made by any business to strengthen their profile and position in the market can have a significant impact on their performance. Hitachi Construction Machinery (UK) Limited's key marketing and sponsorship strategy is to align itself with activities that reflect the values and unique selling points of their business.
Market dominance achieved by being number 1 in your field, in terms of performance, quality, reputation and reliability are just some of the accolades afforded to Hitachi Construction Machinery (UK) Limited.
Hitachi Construction Machinery (UK) Limited currently sponsor UK Motocross team; Hitachi KTM, British Touring Car racing team; West Surrey Racing and the Isle of Man TT Legend; John McGuinness - often referred to as the Morecambe Missile. You can keep up to date with their progress via our latest news section.